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Installation Design – ZeLo NYC Pop-Up at Japan Village

Designed and executed a branded 10' x 14' retail installation at Japan Village in Sunset Park, Brooklyn, bringing ZeLo and Stalogy together in a seamless NYC pop-up experience. Leveraging AutoCAD and Photoshop, the space was built to drive foot traffic, boost engagement, and visually unite both product lines. The final setup offered shoppers an immersive way to explore the brands in context.

Installation Sketch Draft

Initial pencil sketch mapping traffic direction, demo zones, and shelf placement for the pop-up. This drawing captured early ideation and helped translate concept into CAD layouts.

AutoCAD Spatial Planning

Early 3D planning in AutoCAD showing the main display walls and feature zones. These technical diagrams informed spatial constraints and fixture dimensions for the real-world buildout.

Nitto Pop-Up Spatial Mockup

Digital rendering of the pop-up layout using Photoshop and image compositing. This step helped visualize furniture arrangement, lighting placement, and foot traffic flow before fabrication.

Product + Demo Zone Buildout

Mid-installation photo of the experience zone, showing a product demo area surrounded by shoppable displays and environmental accents. The design invited interaction while maintaining brand clarity.

Retail Display Wall with Inventory Units

Photo of the completed retail display wall for ZeLo products. Integrated signage and product trays were designed to scale for visibility and easy restock by staff.

ZeLo Demo Table Close-Up

Close-up of the ZeLo lint roller demo table. This station allowed visitors to interact with the product in real time, supported by printed product education and QR-coded signage.

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